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IMPACT-DRIVEN • STRATEGIC THINKING • DATA-FOCUSED • GROWTH-MINDSET •

CAMILA VAZQUEZ

Strategic Thinking & Impact-Driven Marketing

biography

Hi, I’m Camila! I’m a first-generation Mexican American pursuing a B.S. in Business at NYU Stern, with double concentrations in Marketing and Computing & Data Science.

My passion for Digital and Product Marketing first sparked during my time as a Social Media Coordinator for a mental health nonprofit in high school. There, I saw firsthand how technology and social platforms serve as powerful tools to drive real, positive change. Today, I am excited about leveraging that blend of data and creativity to build inclusive marketing strategies that resonate with diverse audiences and drive measurable impact. I am especially curious about the intersection of technology, culture, and storytelling—and how data can be used to shape meaningful brand experiences.

My perspective is deeply shaped by my background; as a first-generation Mexican-American, I am fueled by resilience, community, and the drive to create opportunities where they didn’t exist before. Growing up in a Spanish-speaking household further sparked a lifelong passion for exploring diverse cultures. This curiosity has driven me to pursue enriching study abroad experiences in Madrid and Seoul, which have broadened my global outlook and enhanced my adaptability in dynamic, ever-evolving environments.

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Specialized Marketing Experience & Certifications

Google ASSOCIATE PRODUCT MARKETING MANAGER INTERN

Leading Data-Driven Impact at Google

Leveraging specialized experience in AI platforms and Google Analytics to optimize cross-platform user journeys and generate strategic, actionable insights for growth during my APMM internship.

IBM ACCELERATE PROGRAM

Marketing & Communications Track

selected for 8-week immersive program. Developed a holistic Watsonx Governance campaign that achieved a 20% awareness lift via influencer strategy.

SKAI PERFORMANCE MARKETING INTERN

Elevating Performance & Client Success at Skai

Engineered strategic social campaigns for TripAdvisor, conducted competitive SWOT analyses against Smart.ly, and developed comprehensive best practice guides to support client success.

Social & study abroad co-director for Undergraduate Stern Women In Business (USWIB)

Building Global Community Through Storytelling & Social Content

Leading content and social strategy to grow an inclusive community. Collaborating with a team to produce creative study abroad blogs and social campaigns.

Using storytelling to connect NYU students across campuses.

LET’S WORK
TOGETHER :)

Areas of Interest

Product Marketing, Digital and Analytics, Brand Storytelling

 

Industries

Beauty, Entertainment, & Technology

Connect

Currently open for full-time opportunities and creative collaborations. Based in New York City, available globally.

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